Puma Celebrates Women Who Move The World of Sports

|||||| Sports company PUMA has expanded its successful brand campaign “SHE MOVES US” to focus on its top female sports ambassadors, celebrating the women who have moved sports forward to inspire other women around the world. Led by global pop superstar Dua Lipa, PUMA has invited its female sports ambassadors to talk about their values and […]

CONVERSE EMBRACES THE POSITIONLESS BASKETBALL PLAYER WITH THE ALL STAR BB SHIFT

|| Engineered for the next generation of Positionless basketball players who refuse to be defined on or off the court, Converse introduces the All Star BB Shift – the newest basketball silhouette in the brand’s ever-blossoming lineup of performance offerings. With the All Star BB Shift, Converse embraces the ‘Positionless’ player who can run spots one […]

2022 USA Basketball Women’s World Cup Qualifying Team Finalized

| Following a three-day training camp that featured 17 athletes, the 12-member USA Basketball team that will compete in the Feb. 10-12 FIBA World Cup Qualifying Tournament in Washington, D.C., was finalized and includes six athletes with a combined eight Olympic and FIBA World Cup gold medals. The USA team was selected by the USA Basketball […]

NIKE, Inc. Becomes an Investor in the WNBA

What To Know Driven by its commitment to women’s sport, NIKE, Inc. made an equity investment in the WNBA. Through this partnership, Nike and the WNBA will work together to grow the league by deepening WNBA storytelling to create more visibility for WNBA athletes and bring more girls into basketball through additional grassroots opportunities. This […]

Coaching Staff Finalized for WNT February Camp and Competition

COLORADO SPRINGS, Colorado (Jan. 19, 2022) –WNBA head coaches Vickie Johnson (Dallas Wings), Curt Miller (Connecticut Sun), Mike Thibault (Washington Mystics) and James Wade (Chicago Sky) have been selected to support USA Women’s National Team head coach Cheryl Reeve (Minnesota Lynx) at the 2022 USA National Team training camp and FIBA World Cup Qualifying Tournament […]

NADA ES IMPOSSIBLE

||| As a woman who’s been thriving in male dominated arenas for most of her life, it’s no surprise that Carla Cortijo is an emerging up-and-coming streetwear designer. Born and raised in Puerto Rico, Carla’s love for creating fashion began with her first sewing machine at 11 years old, she’d been inspired by her grandmother who […]

Kayla McBride Talks SIQ, Sneaker Culture & More

Recently, I had the pleasure of sitting down with Kayla McBride, of the Minnesota Lynx, and we had an opportunity to discuss the new SIQ basketball and app engineered specifically for women. This innovative system tracks shots made, swishes, hand placement, finger placement, and more. Perfect for any shooter and this system has elevated McBride’s […]

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