PUMA and Creative Director June Ambrose will be released their first co-branded collaboration, Keeping Score. This new collection is a celebration of Ambrose’s career...
Champs Sports’ Win Better. Gift Better. campaign paired “rival” athletes for a week-long, social media gifting competition which highlights various...
We have teamed up with Lids to bring you the first-of-its-kind women’s fitted hat collaboration – a nod to the...
Nike invited us back out to LA for Nike Kids LA Media Day, where the theme was Play For All...
Jordan Brand has truly raised the bar when it comes to elevating women who are walking in their purpose daily....
Summer is coming to end. Time to shift a little into your windbreakers, jeans, and your favorite long-sleeved tee. adidas...
As Sylvia Fowles and Sue Bird head into their final WNBA games, Nike is paying tribute to their legacy both...
With WNBA All-Star Weekend 2022 complete, we at Made for the W wanted to get into how amazing the experience...
WNBA’s All-Star Weekend 2022 was in Chicago, and it was definitely one for the books. The Windy City gave us sunshine...
Today, PUMA and WNBA MVP and Olympian Breanna “Stewie” Stewart announced the upcoming Stewie 1, the first new women’s signature basketball sneaker in over...
