Connect with us

Subscribe

Photo Credit: Nike

News

The Nike Air Zoom UNVRS Debuts New FlyEase Technology

The Nike Zoom UNVRS is inspired by 2015 WNBA MVP Elena Delle Donne and her sister, Lizzie.

Elena Delle Donne — Olympic gold medalist, forward for the Washington Mystics and 2015 WNBA MVP — will debut the new Nike Air Zoom UNVRS. The basketball shoe introduces a new FlyEase system for easy entry and exit, and is the first Nike shoe built with this feature from the ground up.

Nike FlyEase footwear starts with a clear design philosophy: take insights and inspiration from athletes with disabilities to create smarter and better-designed footwear that works for athletes of all abilities. To be classified as Nike FlyEase footwear must meet at least two out of three design criteria:

1.    Easy open and close
2.    Easy to get in and out of
3.    Adjustability that accommodates different foot shapes and sizes 

Delle Donne, drawing insight from her sister, Lizzie, who lives with disabilities, was instrumental in assuring that these core attributes transferred into a high-performance basketball shoe. “I wanted to show that a professional athlete can wear it,” she says. “Male, female, adult, people with disabilities — this shoe is going to work.”

The Nike Air Zoom UNVRS radically redefines how players get into their shoes with a FlyEase technology built with a magnetized heel that folds down and connects to the midsole. This function opens the shoe up so that it is quick and easy to put on and take off (wearers can efficiently slide the foot in and out with no hands). The shoe is also fortified by an articulated strap that engages Flywire cables to allow for a one-handed, two-motion customized and secure fit. The technology is an example of how, by designing more inclusively, Nike is creating solutions that benefit everyone.

Underfoot is full-length, articulated Nike Air Zoom cushioning that provides quick responsiveness. The shoe’s upper, which has the same Flyknit as the Nike Alphadunk, is engineered for durability.

The Nike Air Zoom UNVRS will be available on November 2019.

Source: Nike
Newsletter

Written By

MADE for the W is a lifestyle platform creating inclusion for women’s sports + sneaker culture

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Advertisement

FEAR OF GOD ATHLETICS ANNOUNCES NEW OVERTIME ELITE BASKETBALL TEAM

News

Nike Celebrates Indigenous Culture in New N7 Collection

News

Jordan Brand’s Latest Basketball Shoe: The Heir Series

News

Nike Celebrates Play Academy’s 5th Anniversary with Coach the Dream Summit in Tokyo

Home

Newsletter

Copyright © 2020 #MadefortheW.
Made for the Modern Sneakerhead. All Rights Reserved.
Made for the W is not affiliated with NBA, WNBA, NCAA or any other Professional Sports Organization. Any mention of such is for player reference only.

Connect
Newsletter